Trump's Latest Tariffs Put UK at Disadvantage Against EU

President Donald Trump's new 'forced labor' tariffs have reduced the European Union's levy while the UK's overall tariff remains unchanged, creating a competitive disadvantage for British businesses in certain sectors. Experts suggest this situation presents a challenging outlook for UK firms.

Borsaya Newsroom
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The Guardian
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July 24, 2026 at 11:52 AM
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4 min read
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The administration of U.S. President Donald Trump has ushered in a new chapter in global trade with the announcement of new tariffs, effective Friday, following an announcement late Thursday. These levies, stated to target countries linked to 'forced labor,' were declared by U.S. Trade Representative (USTR) Jamieson Greer and impact over 60 trading partners. These actions replace previous temporary tariffs that had expired and were themselves put in place after the Supreme Court deemed earlier duties illegal.

Under the new tariff regime, the European Union's previous near-blanket tariff of approximately 15% has been reduced to 10%. This new rate aligns with the 10% tariff level secured by the United Kingdom last year through the 'Turnberry deal,' struck by Labour leader Keir Starmer and Peter Mandelson. The UK government welcomed the announcement from the USTR, noting that there was 'no change' to its headline 10% tariff or preferential rates in key sectors such as automotive, pharmaceuticals, and aerospace, which were established under the UK's economic prosperity deal (EPD).

However, this development has inadvertently created a competitive disadvantage for the UK. While the UK's overall tariff rate has not changed, the EU's reduction from 15% to 10% effectively puts the EU at an advantage in sectors not specifically covered by the Starmer deal, such as bikes, clothing, chemicals, beverages, or gifts. The head of the British Chambers of Commerce (BCC) stated that the UK has lost its comparative advantage against the European Union as a result of these new tariffs. In a contrasting positive development, US tariffs on Scottish whisky were cut to zero, providing the UK with an advantage over Irish and French spirits rivals.

These trade developments have also resonated in financial markets. Asian stock markets experienced declines overnight, with Japan's Nikkei 225 index falling 3.1%, China's SSE Composite dropping 1.4%, and Hong Kong's Hang Seng index sharply down by 11.4%. European markets presented a mixed picture, with the Stoxx 600 index initially dipping before stabilizing, while the UK's FTSE 100 index saw a slight rise in early trading. U.S. Democrats criticized the new tariffs, arguing they amount to a sales tax that will make life harder for Americans.

The Trump administration's move is viewed as part of a broader strategy in U.S. global trade policies. The administration asserts that countries failing to enforce prohibitions against forced labor gain an 'unfair advantage' over American workers and businesses that rigorously adhere to such laws. Nevertheless, some trade analysts and experts suggest that the 'forced labor' rationale might serve as a legal pretext for the administration to maintain tariffs following the Supreme Court's invalidation of previous duties, with the underlying goal being to reduce the U.S. trade deficit. These tariffs are projected to shift billions of dollars in costs onto U.S. companies and consumers, potentially leading to increased household expenses.

Analysts and market observers will closely monitor the impact of these tariffs on global supply chains and international trade relations in the coming period. Negotiations between the UK and the U.S. are expected to continue, with the British Chambers Network expressing a desire for a path toward lower tariffs. The GMB trade union described the new tariffs as 'ill-judged, potentially catastrophic for business and likely to utterly fail in their stated aim.' This situation heightens uncertainty in global trade, signaling ongoing efforts by nations to protect their domestic markets.

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Trump's Latest Tariffs Put UK at Disadvantage Against EU | Borsaya.com